Role: Art Director

As Art Director, I worked on the visual execution of Škoda’s NFT campaign celebrating the Tour de France Femmes avec Zwift. I helped develop and adapt the campaign’s visual language across social media and the campaign website, creating digital assets that brought the illustrated NFT collection to life across different touchpoints.

The project featured eight original artworks created with illustrator Ilona Polanski, each representing a stage of the Tour in her distinctive visual style. The artworks were uniquely animated and released as limited-edition NFTs, combining cycling culture, illustration and digital technology.

Gold — ADC Czech Awards 2023

Visual Craft: Illustration